Affiliate marketing: beginner

Прогресс курса

0 из 32 уроков завершено
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Analytics and growth on X: how to measure and scale affiliate campaigns

Модуль 5
·
Урок 6
·
18:32

You will learn:
– which metrics matter for affiliates;
– how to analyze performance on X;
– how to test and improve campaigns;
– how to connect data to revenue.

Time code

00:00:00 | Introduction: Importance of analytics for measuring and scaling on X
00:01:19 | Lesson goal: Track results, understand format effectiveness, scale wisely
00:03:29 | Summary of key metrics and their roles in decision-making
00:04:57 | Limitations of built-in analytics; importance of UTM parameters and external tracking
00:05:53 | Generating unique UTM links per creative and using link shorteners
00:06:24 | Recommended third-party tools: Bitly, Google Analytics, affiliate panels
00:07:30 | Example of comparing meme and storytelling post conversions with UTM data
00:09:26 | Common analytic mistakes: missing or messy UTMs, inconsistent landing pages
00:10:50 | Step-by-step testing process with multiple creatives and formats
00:11:54 | Criteria for success: CTR, CPA, stable conversions before scaling
00:13:04 | Using successful formulas with variations to avoid creative fatigue
00:14:30 | Daily metrics to monitor: spend, impressions, clicks, conversions, CPA, LTV
00:15:56 | Summary: systematic testing, scaling, and data-driven growth
00:17:41 | Common mistakes: premature scaling, ignoring landing page issues, outdated formulas
00:18:13 | Final reminder: use metrics as your map for smart campaign growth

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